WHAT IS SOCIAL MEDIA?
A LEARNING AND CONTRIBUTING PLATFORM
Social Media describes the tools and platforms available to relationship market online. We are commonly asked what social media is and how it can work for small business owners.
THE SHORT ANSWER
Social Media is the use of interactive forums to "interact" with your clients and prospects. It is a business promotion tool but not in the traditional sense. Social media examples are Facebook, MySpace, Twitter, FriendFeed, LinkedIn, industry forums etc. These social media outlets are designed to help business owners become a valuable member of a community where a demonstration of expertise can help members of that community with information and advice. Social Media marketing is a learning and contributing forum - not a traditional "push" marketing venue.
People still buy from who they know..... online or offline.
Half the battle is understanding the various platforms available and how to use them effectively. Click on the tools to the right to learn more about the most popular social media tools.
Call us or email us to learn how your business can benefit from participation in social media networking.