Google Business Center Listings October 1, 2009

With all the buzz about social media marketing most business owners are missing one easy tool that can gain them more exposure online.  The missing piece in their online marketing strategy is Google Local Business Listings.  This is a free service that Google offers to help businesses get listed in their local trade area.  This service is part of Google Maps and allows a business profile as part of the Maps application.  These listings may then be shown at the top of the search engine results for a given search phrase.

The listings shown beside the map in this search result are the local business listing results that are returned by Google.  All the search engines have a similar application but Google is by far the most used search engine.  The picture is small and impossible to read in this graphic but if you do a search in Google for almost any keyword, you will see similar results returned.

Google Local business listings have been around for 3+years and yet fewer business owners know about getting a local listing than know about Twitter.  This isn't glamorous or sexy but it's a pretty good starting place for online marketing efforts and getting your business seen in local results.

Learn more about Google Local Business Listings on our website.

 

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